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Academics Confirm Wisdom of Customer Lifetime Value
News Direct Newsletter May 2004 – Issue No. 47 A few years ago insurance direct marketers ... to run the marketing programs (whether they are direct mail, telemarketing, or use any other media.) Fortunately ...- Authors: Jay Jaffe
- Date: May 2004
- Competency: External Forces & Industry Knowledge
- Publication Name: News Direct
- Topics: Life Insurance>Marketing and distribution - Life Insurance
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NewsDirect Newsletter, Spring 1998, Issue No. 28
TARP MC Analyzing Direct Marketing Business Alternatives Using a “Value” Approach In This Issue page ... page Analyzing Direct Marketing Business Alternatives Using a “Value” Approach by David S. Lee and ...- Authors: Kiran Desai, Jay Jaffe, David S Lee, Carl Meier, David A Seidel
- Date: Apr 1998
- Publication Name: News Direct
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Professional Development
Professional Development ... Article from: News Direct Newsletter Winter 2000 – Issue No. 32 WINTER ... Civil Service Employees Insurance Company which direct- markets personal lines P&C products. • Walt ...- Authors: Jay Jaffe
- Date: Dec 1999
- Publication Name: News Direct
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NewsDirect Newsletter, October 2001, Issue No. 38
www.soa.org OCTOBER 2001PAGE 2 NEWSDIRECT NEWS DIRECT CChhaaiirrppeerrssoonn’’ss CCoorrnneerr from page ... presented an intro- duction to the pricing of direct response insurance programs. The second half of ...- Authors: Christopher Hause, Jay Jaffe, James B Smith, William F Burfeind, Rick Campbell
- Date: Oct 2001
- Publication Name: News Direct
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NewsDirect Newsletter, Spring 1999, Issue No.31
needs and habits is the sale of life insurance via direct mail to Generation X customers. This customer segment ... ............................7 by Jay M. Jaffe Direct Marketing: Part I—Analysis of Solicitations ..- Authors: Robert J Butler, Jay Jaffe, H Lund, Edward F McKernan, James B Smith
- Date: Apr 1999
- Publication Name: News Direct
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Speed Underwriting: At Least 10 New Ideas in 90 Minutes
speakers. Improving the new business process has direct application for all those companies and producers ... muscle, which occurs in heart failure and as a direct consequence of most major cardiac disorders. It ...- Authors: Jay Jaffe
- Date: Jan 2008
- Competency: External Forces & Industry Knowledge
- Publication Name: News Direct
- Topics: Life Insurance>Underwriting - Life Insurance
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NewsDirect Newsletter, September 2002, Issue No. 41
NEWSDIRECT Features... 1 Direct Insurance Sales Using Microeconomics by Robert E. Winawer 2 Articles ... We Did On Our Summer Vacation by Jay M. Jaffe Direct Insurance Sales Using Microeconomics Improving ...- Authors: Nancy Behrens, Michael L Fix, Jay Jaffe, Maria Thomson, Julie Tani, Robert E Winawer, William G Winterman, Application Administrator, Simon Walsh
- Date: Sep 2002
- Publication Name: News Direct
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The First Product Development Actuary Seminar
The First Product Development ... Article from: News Direct Newsletter October 2001 – Issue No. 38 OCTOBER ... presented an intro- duction to the pricing of direct response insurance programs. The second half of ...- Authors: Jay Jaffe
- Date: Oct 2001
- Publication Name: News Direct
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NewsDirect Newsletter, January 2005, Issue No. 49
COLUMN BY CHRISTOPHER H. HAUSE REGARDING YOUR DIRECT RESPONSE OFFER BY PETE JACQUES & RONALD R. NEYER ... NEYER SPECIAL EDITOR’S NOTE RECAP OF INSURANCE DIRECT MARKETING FORUM 2004 BY JAY M. JAFFE SEPARATING ...- Authors: Marcel M Gingras, Christopher Hause, Jay Jaffe, Nancy Manning, Eric A Broedel, Van Beach, Robert Stone, Pete Jacques, Sandy McCray, Ronald R Neyer, Noel Atkinson, Peter Stein
- Date: Jan 2005
- Publication Name: News Direct
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Long-Term Customer Value Not Just Policyholders
Long-Term ... Article from: News Direct Newsletter Spring 1999 – Issue No. 31 SPRING ... Kurt Johnson’s article in the June 1998 edition of Direct Marketing provides a simple and comprehensive discussion ...- Authors: Jay Jaffe
- Date: Apr 1999
- Competency: External Forces & Industry Knowledge
- Publication Name: News Direct
- Topics: Annuities>Marketing and distribution - Annuities; Life Insurance>Marketing and distribution - Life Insurance